adsense2

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Click thru price

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The Click thru price, whilst fundamentally determined by the

advertiser, CAN be influenced by the content of your website:

if you can modify your site so that it includes more content

related to higher value keywords, you are more likely to get

higher value click thru prices.



For example, if you run a site about Bird Watching you may

get ads posted about Bird Watching books. But why not

extend the site to include content about the best binoculars

for bird watchers?



Dedicate a page to this topic and you could find higher

value ads running on that page because binoculars sell for

more than books and businesses advertising binoculars may be

willing to pay more for keywords relating to them.



You could also run some pages about travel and hotels in

exotic locations where rich bird watchers like to take their

holidays.



It's all content relevant to your site but it is likely to

increase your AdSense revenues too.

 

google greed rank

Do you know?GOOGLE GREED RANK!!!!
ACCORDING TO http://www.xedant.com/,
Google profits NOT from its advertisers, but from its users!

Greed: An excessive desire to acquire or possess more than what one needs or deserves, especially with respect to material wealth: “Many . . . attach to competition the stigma of selfish greed” (Henry Fawcett).



The Unethical Truth: Google earns at least $21.90/year on your searches even if you DON'T click on its ads.



Let's start with the 2 well-known facts:

1. Google earns from $0.05 to $69.00 every time you click on any of its ads. Google earns nothing if you don't click on them.

2. Any Google AdWords ad must have at least 0.5% Click Through Rate or Google will disable it until you raise its minimum Cost Per Click.



Let's say you use Google 30 times a day and you DON'T click on its ads. Are you sure Google get NOTHING from you according to the fact #1?



False!



Let's do the math: you use Google 30 times per day. In today's crowded market each search phrase you enter will show you up to 8 ads. It means that your searches will lead to 30*8=240 ad impressions.



You don't click on Google ads, therefore Google will recalculate an actual CTR (Click Through Rate) for all advertisers whose ads you have triggered. If CTR is lower than 0.5%, Google will ask advertisers to increase their maximum Cost Per Click (or pay more for the same number of clicks in other words).



Let's calculate "Google GreedRank":



0.5% CTR with $0.05 CPC means that Google wish to earn at least $0.05/200=$0,00025 per each ad impression, or $0.00025*8=$0.002 per each search.



It means that Google earns at least $21.90/year on your 30 searches per day even if you DON'T CLICK ON ITS ADS!